Drum roll please... introducing the 2023 National Red Ribbon Week Theme: "Be Kind to Your Mind. Live Drug-Free."™
Submitted by Danielle Helm, a Youth Service Coordinator from Russell County Middle School in Russell Springs, Kentucky. This year’s theme is a reminder that everyday Americans across the country make significant daily contributions to their communities by being the best they can be because they live Drug-Free!
“I chose this theme because drugs alter our current brain development and hinders further growth. Drugs decrease levels of neurotransmitters in the reward system of our brain, such as Dopamine, Oxytocin, Serotonin, and Endorphins. This can block our brain from naturally experiencing happiness,” said Danielle. “Be Kind to Your Mind. Live Drug Free" is about making positive choices to be happy and healthy-that is being kind to our mind.”
Learn more about the contest and the campaign by visiting: @redribboncampaign